Episode 75 | Assisted Living: 10 Common Misconceeptions

In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson dives deep into the ten most common misconceptions about investing in assisted living facilities. From debunking the myth that you need a medical degree to start, to clarifying the differences between assisted living and nursing homes, Brandon draws from his experience of owning and operating multiple facilities. He also addresses concerns about cost, licensing, and demand, aiming to help beginners navigate the complexities of launching an assisted living business. 

00:00 Welcome to the Assisted Living Investing Podcast

00:57 Top 10 Misconceptions About Assisted Living

01:40 You Need a Medical Degree

04:23 Assisted Living vs. Nursing Homes

07:10 Assisted Living is Only for Seniors

08:54 It's Too Expensive

12:10 Residents Lose Their Independence

13:35 You Must Own a Large Facility

15:09 It's Difficult to Get Licensed

17:10 Owners Must Have Healthcare Experience

18:17 Identifying Your Background and Building Your Bio

19:16 Debunking the Demand Myth in Assisted Living

21:32 The Appeal of Smaller Facilities

22:43 Assisted Living Accelerator Program

23:47 Q&A Session: Locations and Business Strategies

25:52 Administrator Certification and Business Planning

29:44 Case-by-Case Opportunities and Risk Assessment

31:26 Future Plans and Exit Strategies

35:34 Final Thoughts and Resources

Resources Mentioned:

Visit our website, AssistedLivingInvesting.net, for additional resources, including our year-long mastermind program and free underwriting calculator.

Get your free business plan checklist today: https://urlgeni.us/alibpc

Learn about the Assisted Living Investing Mastermind: assistedlivinginvesting.net/mastermind

Apply for the Mastermind today: alimastermind.com/application

Join the Bussiness Foundation Basics Workshop: Assisted Living Business Foundation Basics

Learn the five steps to help you start an assisted living business: https://youtube.com/live/dRVCa80SOyM

Get the 12 Week Year Book: https://amzn.to/4bAOpQf

Who Not How by Benjamin Hardy : https://bit.ly/whonothowbooklink

Courses:
- Do you need guidance on your journey to launching your assisted living business: https://urlgeni.us/aliala
- Do you need help building your business plan: https://urlgeni.us/alibpg

FREE Resources:
- Business Plan Checklist: https://urlgeni.us/alibpc
- Calculator: https://urlgeni.us/alicalc
- Lease Agreement Template: https://urlgeni.us/alila
- ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
- Grant Writing Template: https://urlgeni.us/aligrant
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590


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